Centers for Public Health Education and Outreach
http://cpheo.sph.umn.edu/
612-626-4515

Designing and Conducting Focus Group Interviews

Two 2-day sessions to be offered:
March 17-18, 2008
March 19-20, 2008
University Office Plaza
2221 University Avenue SE
Minneapolis, Minnesota 55414

Register

These sessions are currently full and have a wait list. Another session will be offered at the Public Health Institute

Register Online
Students registering for academic credit must request a permission number from our office at 612-626-4515 AND register through Onestop.

About the Workshop

Focus groups are useful prior to, during and after programs, events or experiences. They are helpful in assessing needs, generating information, developing plans, testing new programs and ideas, improving existing programs, and evaluating outcomes.

This workshop is an interactive, intensive (yet enjoyable) overview of focus group procedures that can be used in public and non-profit environments. Practical approaches to determining the appropriate use of focus group studies, design options, developing questions, recruiting participants, moderating skills, and analyzing and reporting results are emphasized.

Objectives

At the conclusion of this program, participants will be able to:

  1. Describe the process and procedures for planning successful focus group studies.
  2. Demonstrate ability to moderate focus groups.
  3. Develop workable and useful questions for focus group studies.
  4. Identify several strategies for analyzing focus group results.

Workshop Leader

Richard A. Krueger, PhD, is a University of Minnesota professor emeritus. He taught qualitative research methods and program evaluation and served as the evaluation leader for the University of Minnesota Extension Service for over 20 years. Although trained as a quantitative researcher, Dr. Krueger teaches courses and workshops on focus group interviews throughout the United States and internationally.

Program Agenda

Day One

8:15 a.m. Final Registration and Refreshments
8:30 a.m. Introductions
Overview of Focus Groups
9:45 a.m. Break
10 a.m. A Focus Group Experience and Moderator Skills
How Organizations Are Using Focus Groups
12 noon Lunch (provided)
1 p.m. Questions and Additional Topics
Asking Questions that Yield Powerful Information
2 p.m. Break
2:15 p.m. Developing a Questioning Route
3 p.m. Break
3:15 p.m. Analysis - Part I
4 p.m. Adjourn

Day Two

8:30 a.m. Check-In and Refreshments
8:45 a.m. Practice Sessions
10:30 a.m. Break
10:45 a.m. Recruiting Focus Group Participants
Analysis - Part II
12 noon Lunch (provided)
1 p.m. Analysis Practice
2 p.m. Break
2:15 p.m. Analysis/Sampling Strategies
3 p.m. Break
3:15 p.m. Special Problems with Focus Groups
Equipment, Environment and Participants
Determining the Cost of a Focus Group Study
Reporting Focus Group Results
Summary and Evaluation
4 p.m. Adjourn and Accreditation

Continuing Education Registration

Register Online

The registration fee of $350.00 includes all program sessions, course materials, text (Focus Groups: A Practical Guide for Applied Research, 3rd Edition), refreshments and lunch each day. Payment of fees should accompany your completed registration form. You will receive a confirmation letter with additional program details, parking information and the location of the workshop classroom.

Requests for refunds will be honored in full if a written cancellation request is received 7 days prior to the course date. After that date, a $50 administration fee will be charged to all refund requests. The Centers for Public Health Education and Outreach (CPHEO) reserves the right to cancel any course. In the event of a course cancellation, registrants will receive a full refund of the program registration fee. CPHEO is not responsible for refund of travel or other costs incurred by registrants.

The Centers for Public Health Education and Outreach will provide a certificate of attendance verifying 16 contact hours (1.6 CEUs) offered for this program.

Graduate Credit Option

Register Online

Participants admitted to a University of Minnesota degree program will follow University of Minnesota registration procedures for spring semester. This course has been posted to One Stop, and is offered for one semester graduate credit. Call 612-626-4515 for a permission number.

Participants who are not admitted to a University of Minnesota degree program may also register for graduate credit. Call 612-626-4515 for information about the registration process for non-admitted students. Non-admitted students must make arrangements for University of Minnesota credit by March 1, 2008.

Participants taking the course for University of Minnesota academic credit will be charged $180 for materials, food service and other incidental costs that are not included with tuition. Please enclose the fees payment with the completed registration form in this brochure.

You will receive a separate bill for tuition ($526/credit for School of Public Health students and non-admitted students) plus additional students fees that apply depending upon your student status and credit load for spring semester; tuition and fees for students enrolled in other

Unable to attend this Focus Group training?

The 2008 Summer Public Health Institute will have additional course work in focus group interviewing and data analysis from focus groups on May 27, 28, 29 & 30.
Designing-Conducting Focus Groups 8 a.m.-12 p.m.
Designing Program Evaluation 1-5 p.m.

Information about the 2008 Summer Public Health Institute will be available on the Institute website.